Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for FABTECH International 2026 — locally sourced in Las Vegas, trained before the doors open, and managed on-site. (Almost) instant quotes.
“A major show is a short window with a lot riding on it, and your booth staff decides how much of that crowd you actually reach. I have watched two exhibitors with the same booth get completely different results because one team engaged people and the other waited to be approached. The right staff turns foot traffic into conversations and conversations into leads. That is the whole game on a show floor, and it is what we train our talent to do.” Caryn Hanna, Owner of TSM Agency
FABTECH is organized around live metalworking processes, so booth traffic often arrives in waves around a scheduled cut, weld, bend, finishing run, or automation cycle. We treat the demonstration schedule as the operating plan. Staff announce the next cycle, position visitors outside marked machine zones, collect application details while the technical team resets equipment, and reserve engineers for questions about material, thickness, tolerance, throughput, consumables, and integration. Leads are tagged by process and capital-equipment timeline instead of being dropped into one manufacturing bucket. That creates safer crowd flow and lets specialists spend their time with buyers whose application fits the machine.
FABTECH is organized around live metalworking processes, so booth traffic often arrives in waves around a scheduled cut, weld, bend, finishing run, or automation cycle. We treat the demonstration schedule as the operating plan
FABTECH International trade show models keep the front of your booth open to a credible, technical crowd of metal-manufacturing professionals that no in-house demo team can greet while running machines for three straight days. Our talent draws and qualifies the fabricators, welding engineers, and shop owners flowing down the aisles, opens conversations, and hands hot prospects to your application engineers, keeping the stand looking staffed and credible on a floor where attendees expect people who can hold a real equipment conversation. Because they are sourced locally in Las Vegas, you skip FABTECH-week airfare, hotels, and per-diems. The outcome: more of that engineering-heavy crowd actually stops, and your specialists spend their time on the buyers ready to spec a machine.
FABTECH International promotional models pull engineers and buyers off the aisle when your booth is competing with hundreds of running machines for the same glance. Our talent drives traffic into your space and converts passers-by — the fabricators, production managers, and integrators scouting new forming, welding, and finishing equipment — into scanned, tagged leads, driving demo bookings and spec-sheet pickups, staffing machine-demo stations, and holding energy through long show days. Each rep is briefed on your equipment line and the single action you want every visitor to take, whether that is a lead scan, a spec-sheet grab, or a demo slot. The outcome is higher qualified traffic from the surrounding aisles and far more of it captured instead of walking past to the next machine.
FABTECH International brand ambassadors represent your brand to an audience of metal fabricators, welding and cutting engineers, shop owners, procurement buyers, and technical media who came specifically to evaluate machinery — and your presence runs beyond the booth, from theater demos to press walk-throughs and key-account meetings. Our ambassadors are trained on your equipment, positioning, and talking points so they stay on-message wherever they appear: representing the brand to trade buyers, guiding integrators and key accounts through machine demos, and pulling traffic from high-flow zones back to your stand. For a new press, laser, welding cell, or finishing line, they carry the story the way your own team would. The goal they serve is brand recall and accurate technical coverage across the metal-manufacturing community.
FABTECH International event staffing can include a demo announcer, perimeter hosts, application-intake staff, meeting coordinators, and a floor captain synchronized to the exhibitor's machine cycle. Hosts never cross guarded areas or answer technical and safety questions outside the approved briefing. Intake captures current process, material, gauge or thickness, production volume, automation needs, facility location, and purchase horizon before routing a visitor to forming, fabricating, welding, or finishing specialists. During resets, staff schedule the next demonstration and preserve the buyer's place in the conversation. The final lead export gives the sales team application context for capital-equipment follow-up rather than a list of undifferentiated scans.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at FABTECH International — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed FABTECH International booth.
FABTECH International is one of many shows we staff in Las Vegas. Book trade-show staff, sampling staff, and on-brand talent for your booth — or hand us the whole team with event staff. See all our Las Vegas event staffing, or every show on our events page.
