Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for ASD Market Week 2027 — locally sourced in Las Vegas, trained before the doors open, and managed on-site. (Almost) instant quotes.
“A major show is a short window with a lot riding on it, and your booth staff decides how much of that crowd you actually reach. I have watched two exhibitors with the same booth get completely different results because one team engaged people and the other waited to be approached. The right staff turns foot traffic into conversations and conversations into leads. That is the whole game on a show floor, and it is what we train our talent to do.” Caryn Hanna, Owner of TSM Agency
ASD Market Week is a value-merchandise order floor spanning many retail categories and eight buying neighborhoods. Staff qualify store count, channel, category, target retail price, opening order, reorder cadence, shipping destination, and whether the buyer needs domestic inventory or SourceDirect sourcing. They can surface the correct line sheet and explain approved minimum-order, case-pack, and show-special terms before a sales representative takes over. That workflow distinguishes a serious convenience, discount, gift, beauty, or e-commerce buyer from casual traffic and keeps rapid wholesale conversations moving across the three-day Las Vegas market.
ASD Market Week is a value-merchandise order floor spanning many retail categories and eight buying neighborhoods. Staff qualify store count, channel, category, target retail price, opening order, reorder cadence, shipping destination, and whether the buyer needs domestic inventory or SourceDirect sourcing
ASD Market Week trade show models work the front of your booth so no buyer passes your category zone unengaged. With tens of thousands of retail buyers moving fast across 19+ categories, our ASD trade show models present your line on-brand, greet and qualify the boutiques, chains, distributors and e-commerce buyers walking past, and open the conversation while your closers handle terms. Because they're sourced in Las Vegas, you skip the airfare, hotels and per-diems an out-of-town crew adds during a Vegas show week. The outcome: more qualified buyers stop in your zone, and your sales team spends its time writing orders instead of flagging down traffic.
ASD Market Week promotional models pull buyers into your space and keep your line in front of them. Each is briefed on your products, price points and the one action you want — a catalog scan, a sample, a written order. The outcome: higher booth traffic from the surrounding category zone, and more of it captured rather than walking on.
ASD Market Week brand ambassadors represent your label to a buyer audience that decides on presentation and confidence. Across a wholesale floor of tens of thousands of buyers, our ASD brand ambassadors are trained on your line, positioning and price story so they embody the brand consistently — walking buyers through the collection, answering category and margin questions, and reinforcing why your line belongs on their shelves. For exhibitors building repeat wholesale relationships, the same ambassadors returning season over season build familiarity with your line and your buyers. The goal they serve: a consistent, on-brand presence that turns first-time boutique and chain buyers into reorder accounts.
ASD Market Week event staffing is designed for rapid order qualification across value-merchandise neighborhoods. Catalog hosts match buyers to the correct category and target retail; order-intake staff record channel, store count, ship-to region, case pack, minimum, margin, opening quantity, and domestic or SourceDirect preference; sample staff track requested SKUs; and multilingual representatives support international wholesale conversations. A zone lead keeps show-special terms and approved availability current throughout the day. The sales handoff distinguishes ready-to-write accounts, distributor inquiries, sourcing conversations, and sample-only interest so the exhibitor can act while market-week buying is still active.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at ASD Market Week — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed ASD Market Week booth.
ASD Market Week is one of many shows we staff in Las Vegas. Book convention models, activation talent, and experiential staff for your booth — or hand us the whole team with complete booth staffing. See all our Las Vegas event staffing, or every show on our events page.
